Monday, June 10, 2019

Package Design: Naked Paleo Granola Bars and Mylk Infusions


I was browsing online for healthy, raw granola bars when I came across the products by the Australian brand Naked Paleo. The couple Jen Thompson and Blake Poole founded the brand after they saw the benefits of paleo diet which they strictly followed for 30 days. Of course, they missed a little something sweet and they decided to come up with their own recipes to satisfy their cravings. The brand offers number of healthy products including Mylk infusion and granola bars that are made with dates, sunflower seeds, almonds, shredded coconut, and other whole ingredients.

To package their beautiful products they decided to go with elegant, soft hues with an owl logo on a textured wrapper. The products are targeted at health conscious people who are looking for a clean and healthy snack. These products are sure to stand out in an aisle of a health food store because of it's modern and fresh design.