Tuesday, August 22, 2017

Blue Owl Brewing: Package Design

Blue Owl Brewing founded in 2015 is a brewery with a range of sour-mashed beers based in Austin, Texas. The brand started by Jeff Young and Suzy Shaffer is actually the first brewery that created specialized equipment and developed techniques to maintain the quality and consistency of the beer.

The team worked with Jessica Deahl a designer and an illustrator to create eye-catching design to go with their high-quality brand. The founders chose the owl as the theme, they shared why did they choose the owl "because of the qualities we admire – wise, unique, striking, and a little quirky". A fun and iconic owl head graphic in blue feature on the cans, box packaging, brewery glassware, posters and more.